Qv Baby Gentle Wash works by helping to maintain hydration during cleansing so skin is clean and left feeling soft. QV Baby Gentle Wash is also non-comedogenic so it won’t block pores. Dermatologist recommended. Soap-free, so it doesn’t strip away natural oils and helps maintains skin’s natural protective properties. pH balanced, low-irritant formulation, free from color, fragrance, propylene glycol and lanolin. Suitable for sensitive skin and flaking or itchiness due to dry skin conditions. With Vitamin E to help support the skin barrier.